By Hyunjin Choi

 

Lululab Inc. has stated that it was named as an Honoree of CES Innovation Awards for two consecutive years. The award winning product is LUMINI Home and the category is Health & Wellness.

 

It was designated as an Honoree highly recognized in that Lumini Home provides the user’s personalized skin data so that people can have a simple skincare routine at home based on Artificial Intelligence and Big Data.

 

“We are extremely pleased for the innovative value of LUMINI to be recognized on the global stage for two years in a row,” said Lululab Inc. CEO Yongjoon Choe. “LUMINI Home is an at-home skin-care gadget that improves skin condition at ease with systematic skin management.”

 

Lululab Inc. was spun off from C-Lab of Samsung Electronics which is an in-house venture incubation program and has been a member company of Born2Global Centre since 2018. The beauty device, LUMINI, is comprised of a handheld facial scanning device and an analyzing software. A single photo by the AI-based device analyzes skin status and offers consultation within 10 seconds. The result on the skin condition is shown according to several criteria including wrinkles, pores, skin troubles and melisma. With detailed information on the users’ skin status, it accordingly suggests the most tailored beauty products and therapy by using ‘Skin Big Data’. 

 

The AI beauty startup, lululab, will be launching its AI skincare assistant "LUMINI" at Beautyworld Middle East, the largest beauty expo in the Middle East, which will be held in Dubai from April 15 to 17 (Booth: C2A08).


The Beauty AI startup, lululab, to unveil the LUMINI, designed for the Middle Eastern market, at Beautyworld Middle East

 

lululab, a spin-off company of C-Lab, Samsung Electronics' in-house venture program and a member company of the Born2Global Centre, has developed the LUMINI, an AI-based skincare assistant that provides customers with individually tailored skincare solutions. lululab is already being recognized in the beauty industry. The company received the Innovation Award at CES 2019 and was named the winner of the skincare category at Cosmoprof Asia 2018.

 

The LUMINI offers a three-step service (face scanning, skin analysis, and product recommendation) using AI technology independently developed by lululab. It is comprised of a small device that scans the face of the user and a mobile application that shows the user the analysis results and suggests customized solutions. Based on AI technology, it scans and analyzes the condition of a person's skin within 10 seconds. Using the results of this diagnosis, the LUMINI is then able to recommend the cosmetic products that can best meet the individual's skincare needs.

 

At Beautyworld Middle East, lululab will host a K-beauty product recommending event for visitors to the company's booth.

 

lululab CEO Yongjoon Choe said, "By applying the LUMINI to the global beauty industry, we hope to offer customers who visit makeup stores, shopping malls, spas, and other beauty-related facilities accurate skin analyses and individually-tailored services that can be used anytime, anyplace. Today's consumers are smart; they do their research online and they are the final decision makers. We give them the digital tool to strengthen their confidence and ease their final decision on what products to buy. Through continued collaborations with beauty companies and companies representing diverse sectors, including distribution and IT, we hope to provide individualized IT services that can be easily used by as many people as possible."

 

Based on this year's product launch, lululab aims to increase exports and strengthen ties with K-beauty brands in the Middle Eastern beauty market.

 

For more detailed information on lululab, visit http://www.lulu-lab.com/en/.

 

lululab, a member company of the K-ICT Born2Global Centre, has developed LUMINI, an AI-based skincare assistant consisting of a handheld scanning device and AI technology software.

lululab, a member company of the K-ICT Born2Global Centre, was selected as one of the "Winners of Cosmoprof Awards Asia" at COSMOPROF ASIA 2018, which was held in Hong Kong from Nov. 14-16.

The world's largest annual beauty fair, Cosmoprof has been held in Bologna (Italy), Las Vegas (United States), and Hong Kong. The Cosmoprof Awards are given to the best beauty products in each field that excel in terms of innovation, marketability, marketing influence, and brand power.

The grand prize winner in the skincare category, lululab's LUMINI is an artificial intelligence (AI) skincare assistant that analyzes the entire facial complexion in a snap and recommends specific skincare products for each user. It consists of a handheld scanning device and AI technology software, takes only 10 seconds to diagnose the skin and is highly accurate. LUMINI can also create skin big data through helping people understand their skin conditions and track changes, while providing data-based personalized solutions.

In particular, the Korean startup was acclaimed for adopting "data-based IT skincare technology," allowing it to offer customized beauty services that are easily accessible, which has been one of the most prominent trends in the beauty industry in recent years.

An official of the host of Cosmoprof Asia said that LUMINI is the first IT product to win the grand prize in the skincare category, which usually goes to a cosmetic product.

CEO Yongjoon Choe of lululab said, "This win shows that the trend of the beauty industry is evolving. We plan to collaborate with beauty companies around the world to make more customized, data-based IT services accessible to even more consumers."

lululab started as a spin-off of C-Lab, the in-house venture company program of Samsung Electronics. CES 2019, the world's largest consumer electronics fair, selected lululab as the "Innovation Honoree" in the Fitness, Sports and Biotech category. The company plans to accelerate its entry into the North American market by presenting LUMINI at the fair that will be held in Las Vegas next January.

 Innomdle Lab, the first spin-off from Samsung Electronics' C-Lab, is set to present its new Sgnl products at CES 2018, a consumer electronics exhibition in the United States, this coming January. Now ready for mass production after a two-year development process, Sgnl is a watch strap that enables wearers to make and receive phone calls simply by placing a fingertip to their ear.

https://mma.prnewswire.com/media/623010/Sgnl_Innomdle_Lab_Born2Global.jpg

A member of the K-ICT Born2Global Centre, Innomdle Lab has focused on the development of Sgnl since its inception in 2015 and raised USD 2.2 million (KRW 2.3 billion) in funding through overseas crowdfunding platforms since 2016, drawing significant attention at home and abroad.

Innomdle Lab's Sgnl is a new type of smart watchstrap that allows users to talk on the phone simply by placing a fingertip to their ear. Sgnl can be used not only with smartwatches, including the Samsung Galaxy Gear and Apple Watch, but with any regular watch as well.

As Sgnl uses the hand as a medium for transmitting sound, users can talk on the phone without worrying about people nearby overhearing their conversations.

As it connects to the user's smartphone via Bluetooth, the device activates automatically when the user's smartphone receives or makes a call, requiring no complicated settings. In addition, with the accompanying smartphone application, Sgnl is able to monitor the user's physical activity and give call reminders. 

Innomdle Lab will also present Sgnl S, a watch strap for use with common wristwatches that is capable of monitoring the wearer's physical activity and relaying notifications from smartphone applications.

Visitors of CES 2018 can experience and try Sgnl products at the Sgnl booth (No. 44861) in the Sands Expo and Convention Center. The products will be released into the market in the first half of next year.

For more detailed information on the Innomdle Lab, visit www.mysgnl.com

About Innomdle Lab

Innomdle Lab (www.mysgnl.com) is the first company to ever officially spin off from Samsung Electronics. Pronounced "i-nom-dul", it means "dudes" or "guys" in Korean with a nuance of friendliness and intimacy. Innomdle also stands for "Innovation Medley", conveying the idea that the team's ambition for endless pursuit of innovation by using groundbreaking technology to resolve daily discomfort.

About K-ICT Born2Global Centre

K-ICT Born2Global Centre (www.born2global.com) is a full-cycle service platform for global expansion. Since inception in 2013, Born2Global has been setting the standard for successful startup ecosystem as the main Korean government agency under the Ministry of Science and ICT. Born2Global has expanded and transformed startups to be engaged, equipped and be connected with the global market.

Contact

Jean Kim
Marketing Manager of Innomdle Lab
jean.kim@innomdlelab.com

Jina Lee
PR Manager of Born2Global 
lee@born2global.com

Founded in September 2015, Innomdle Lab is a wearable startup that, despite its short history, 

has already established a strong presence at home and abroad.

 

 

The company developed “Sgnl,” a watch strap that allows the user to talk on their smartphone simply 

by pressing their fingertip to their ear. The problem with talking on a smartphone or smart watch is that 

both sides of your conversation may be overheard by others, giving rise to potentially embarrassing situations. 

Innomdle’s smart watch strap, however, transmits sound directly from the user’s wrist, through his or 

her hand and finger, and to the ear, preventing others from listening to the conversation.

 

Innomdle Lab CEO Hyun-chul Choi first got the idea for this type of wearable device when he was 

having drinks with friends one night. One of his early-adopter friends demonstrated how he could 

make calls using his smart watch. At first, he was enjoying showing off his new tech, but he soon 

became embarrassed when he realized that everyone around him could hear his entire conversation. 

Choi noted that, as wearable devices become more popular, such problems will likely become 

increasingly common. Choi said, “So, I started trying to think of a solution to this problem based 

on the knowledge and experience I had accumulated, which eventually led to the development 

and launch of the Sgnl smart watch strap.”

 

 

CEO Started a Business through Samsung Electronics’ In-House Venture Support Program

 

Choi had dreamed of starting a business since his university days. During his six years in university, 

he worked as a member of the Samsung Software Membership and studied management as part of 

a double major. Through these experiences, he realized that it would be better to get a job at a big 

company first, rather than starting his own business immediately after university. After graduation, 

he got a job at Samsung Electronics with the aim of gaining practical experience and saving money 

to start his own business. Later, he went on to found a startup company by spinning off from Samsung 

Electronics, based on the idea that came to him that night with his friends.

 

Choi noted that the most difficult part of starting Innomdle Lab was finding good business partners. 

He said, “It’s been just over a year now, and Innomdle Lab has not experienced many crises.” 

He added, “I needed partners in various fields, such as component sourcing, machine design, 

and logistics, as I had gained little experience in those areas working at a large corporate lab.” 

However, this was not the only difficulty Choi encountered in the process of starting a business. 

He pointed out, “There were other minor difficulties as well, such as intellectual property rights and 

office space problems.”

 

 

Sgnl Was Developed to Accommodate Diverse Tastes and Designs

 

Innomdle Lab’s Sgnl has two distinctive features: a technical feature that prevents people from 

overhearing the user’s conversation and a design element. Speaking about his product, Choi said, 

“Sgnl is equipped with technology that is capable of transmitting digital signals through the human body, 

allowing the user to hear audio signals from their smartphone or smart watch simply by pressing 

their fingertip to their ear. This differentiates Sgnl from most wearable devices, which feature only 

speakerphones that do not allow private conversation.” In addition, Sgnl has been developed to 

accommodate a variety of tastes and design preferences. Choi said, “Designed in the format of a watch 

strap, Sgnl can be connected easily to both traditional analog and smart watches, enabling the user 

to enjoy smart functions no matter what type of watch they may have.” He went on to stress, 

“Since most people replace their watch straps every two to three years, we believe Sgnl sales will 

remain steady in the future.”

 

In only three months after its foundation, Innomdle Lab had produced a prototype of Sgnl, and 

showcased it at CES (Consumer Electronics Show) 2016, the world’s largest consumer electronics 

exhibition, where it was very well received.

 


 

Having Received More Interest from Overseas, 

Seeks to Appeal to Global Markets with Newly Designed Sgnl Products

 

During this time, the company also kicked off efforts to expand into overseas markets. Having been 

selected as a member startup of Born2Global, it received marketing and consulting support and also 

had opportunities to meet local experts and investors through its participation in the overseas Demo Day events 

held in Europe and the United States. With this support, Innomdle Lab strived to market Sgnl not only 

at home but in overseas markets as well.

 

As a result of its efforts, the company received seed investment from Samsung Venture Investment 

and China’s DT Capital. More recently, it also attracted a total of USD 1.47 million in investment 

through its global crowd-funding campaigns on the Kickstarter and Indiegogo platforms. At CES 2017, 

held in January, Innomdle Lab presented a range of Sgnl products in new designs and with improved performance.

 

Choi said, “We plan to distribute Sgnl via online and offline channels starting in the second half of the year.” 

He added, “Offline distribution is essential, because providing people with opportunities to experience 

human body transmission technology is crucial to generating interest in our product.”

 

Innomdle Lab has examined the potential for expansion from the electronics market to the jewelry and 

accessory markets, and it is also planning to explore business-to-business (B2B) models in other fields 

with demand for the type of fingertip call functionality it can offer.

 

 

 

 


 

 

Our member in this article

 

Description

A smart watch strap that enables users to make phone calls

with their fingertip touched on their ear.

 

 

 

Founded in September 2015, Innomdle Lab is a wearable startup that, despite its short history, 

has already established a strong presence at home and abroad.

 

 

The company developed “Sgnl,” a watch strap that allows the user to talk on their smartphone simply 

by pressing their fingertip to their ear. The problem with talking on a smartphone or smart watch is that 

both sides of your conversation may be overheard by others, giving rise to potentially embarrassing situations. 

Innomdle’s smart watch strap, however, transmits sound directly from the user’s wrist, through his or 

her hand and finger, and to the ear, preventing others from listening to the conversation.

 

Innomdle Lab CEO Hyun-chul Choi first got the idea for this type of wearable device when he was 

having drinks with friends one night. One of his early-adopter friends demonstrated how he could 

make calls using his smart watch. At first, he was enjoying showing off his new tech, but he soon 

became embarrassed when he realized that everyone around him could hear his entire conversation. 

Choi noted that, as wearable devices become more popular, such problems will likely become 

increasingly common. Choi said, “So, I started trying to think of a solution to this problem based 

on the knowledge and experience I had accumulated, which eventually led to the development 

and launch of the Sgnl smart watch strap.”

 

 

CEO Started a Business through Samsung Electronics’ In-House Venture Support Program

 

Choi had dreamed of starting a business since his university days. During his six years in university, 

he worked as a member of the Samsung Software Membership and studied management as part of 

a double major. Through these experiences, he realized that it would be better to get a job at a big 

company first, rather than starting his own business immediately after university. After graduation, 

he got a job at Samsung Electronics with the aim of gaining practical experience and saving money 

to start his own business. Later, he went on to found a startup company by spinning off from Samsung 

Electronics, based on the idea that came to him that night with his friends.

 

Choi noted that the most difficult part of starting Innomdle Lab was finding good business partners. 

He said, “It’s been just over a year now, and Innomdle Lab has not experienced many crises.” 

He added, “I needed partners in various fields, such as component sourcing, machine design, 

and logistics, as I had gained little experience in those areas working at a large corporate lab.” 

However, this was not the only difficulty Choi encountered in the process of starting a business. 

He pointed out, “There were other minor difficulties as well, such as intellectual property rights and 

office space problems.”

 

 

Sgnl Was Developed to Accommodate Diverse Tastes and Designs

 

Innomdle Lab’s Sgnl has two distinctive features: a technical feature that prevents people from 

overhearing the user’s conversation and a design element. Speaking about his product, Choi said, 

“Sgnl is equipped with technology that is capable of transmitting digital signals through the human body, 

allowing the user to hear audio signals from their smartphone or smart watch simply by pressing 

their fingertip to their ear. This differentiates Sgnl from most wearable devices, which feature only 

speakerphones that do not allow private conversation.” In addition, Sgnl has been developed to 

accommodate a variety of tastes and design preferences. Choi said, “Designed in the format of a watch 

strap, Sgnl can be connected easily to both traditional analog and smart watches, enabling the user 

to enjoy smart functions no matter what type of watch they may have.” He went on to stress, 

“Since most people replace their watch straps every two to three years, we believe Sgnl sales will 

remain steady in the future.”

 

In only three months after its foundation, Innomdle Lab had produced a prototype of Sgnl, and 

showcased it at CES (Consumer Electronics Show) 2016, the world’s largest consumer electronics 

exhibition, where it was very well received.

 


 

Having Received More Interest from Overseas, 

Seeks to Appeal to Global Markets with Newly Designed Sgnl Products

 

During this time, the company also kicked off efforts to expand into overseas markets. Having been 

selected as a member startup of Born2Global, it received marketing and consulting support and also 

had opportunities to meet local experts and investors through its participation in the overseas Demo Day events 

held in Europe and the United States. With this support, Innomdle Lab strived to market Sgnl not only 

at home but in overseas markets as well.

 

As a result of its efforts, the company received seed investment from Samsung Venture Investment 

and China’s DT Capital. More recently, it also attracted a total of USD 1.47 million in investment 

through its global crowd-funding campaigns on the Kickstarter and Indiegogo platforms. At CES 2017, 

held in January, Innomdle Lab presented a range of Sgnl products in new designs and with improved performance.

 

Choi said, “We plan to distribute Sgnl via online and offline channels starting in the second half of the year.” 

He added, “Offline distribution is essential, because providing people with opportunities to experience 

human body transmission technology is crucial to generating interest in our product.”

 

Innomdle Lab has examined the potential for expansion from the electronics market to the jewelry and 

accessory markets, and it is also planning to explore business-to-business (B2B) models in other fields 

with demand for the type of fingertip call functionality it can offer.

 

 

 

 


 

 

Our member in this article

 

Description

A smart watch strap that enables users to make phone calls

with their fingertip touched on their ear.

 

 

 

Founded in September 2015, Innomdle Lab is a wearable startup that, despite its short history, 

has already established a strong presence at home and abroad.

 

 

The company developed “Sgnl,” a watch strap that allows the user to talk on their smartphone simply 

by pressing their fingertip to their ear. The problem with talking on a smartphone or smart watch is that 

both sides of your conversation may be overheard by others, giving rise to potentially embarrassing situations. 

Innomdle’s smart watch strap, however, transmits sound directly from the user’s wrist, through his or 

her hand and finger, and to the ear, preventing others from listening to the conversation.

 

Innomdle Lab CEO Hyun-chul Choi first got the idea for this type of wearable device when he was 

having drinks with friends one night. One of his early-adopter friends demonstrated how he could 

make calls using his smart watch. At first, he was enjoying showing off his new tech, but he soon 

became embarrassed when he realized that everyone around him could hear his entire conversation. 

Choi noted that, as wearable devices become more popular, such problems will likely become 

increasingly common. Choi said, “So, I started trying to think of a solution to this problem based 

on the knowledge and experience I had accumulated, which eventually led to the development 

and launch of the Sgnl smart watch strap.”

 

 

CEO Started a Business through Samsung Electronics’ In-House Venture Support Program

 

Choi had dreamed of starting a business since his university days. During his six years in university, 

he worked as a member of the Samsung Software Membership and studied management as part of 

a double major. Through these experiences, he realized that it would be better to get a job at a big 

company first, rather than starting his own business immediately after university. After graduation, 

he got a job at Samsung Electronics with the aim of gaining practical experience and saving money 

to start his own business. Later, he went on to found a startup company by spinning off from Samsung 

Electronics, based on the idea that came to him that night with his friends.

 

Choi noted that the most difficult part of starting Innomdle Lab was finding good business partners. 

He said, “It’s been just over a year now, and Innomdle Lab has not experienced many crises.” 

He added, “I needed partners in various fields, such as component sourcing, machine design, 

and logistics, as I had gained little experience in those areas working at a large corporate lab.” 

However, this was not the only difficulty Choi encountered in the process of starting a business. 

He pointed out, “There were other minor difficulties as well, such as intellectual property rights and 

office space problems.”

 

 

Sgnl Was Developed to Accommodate Diverse Tastes and Designs

 

Innomdle Lab’s Sgnl has two distinctive features: a technical feature that prevents people from 

overhearing the user’s conversation and a design element. Speaking about his product, Choi said, 

“Sgnl is equipped with technology that is capable of transmitting digital signals through the human body, 

allowing the user to hear audio signals from their smartphone or smart watch simply by pressing 

their fingertip to their ear. This differentiates Sgnl from most wearable devices, which feature only 

speakerphones that do not allow private conversation.” In addition, Sgnl has been developed to 

accommodate a variety of tastes and design preferences. Choi said, “Designed in the format of a watch 

strap, Sgnl can be connected easily to both traditional analog and smart watches, enabling the user 

to enjoy smart functions no matter what type of watch they may have.” He went on to stress, 

“Since most people replace their watch straps every two to three years, we believe Sgnl sales will 

remain steady in the future.”

 

In only three months after its foundation, Innomdle Lab had produced a prototype of Sgnl, and 

showcased it at CES (Consumer Electronics Show) 2016, the world’s largest consumer electronics 

exhibition, where it was very well received.

 


 

Having Received More Interest from Overseas, 

Seeks to Appeal to Global Markets with Newly Designed Sgnl Products

 

During this time, the company also kicked off efforts to expand into overseas markets. Having been 

selected as a member startup of Born2Global, it received marketing and consulting support and also 

had opportunities to meet local experts and investors through its participation in the overseas Demo Day events 

held in Europe and the United States. With this support, Innomdle Lab strived to market Sgnl not only 

at home but in overseas markets as well.

 

As a result of its efforts, the company received seed investment from Samsung Venture Investment 

and China’s DT Capital. More recently, it also attracted a total of USD 1.47 million in investment 

through its global crowd-funding campaigns on the Kickstarter and Indiegogo platforms. At CES 2017, 

held in January, Innomdle Lab presented a range of Sgnl products in new designs and with improved performance.

 

Choi said, “We plan to distribute Sgnl via online and offline channels starting in the second half of the year.” 

He added, “Offline distribution is essential, because providing people with opportunities to experience 

human body transmission technology is crucial to generating interest in our product.”

 

Innomdle Lab has examined the potential for expansion from the electronics market to the jewelry and 

accessory markets, and it is also planning to explore business-to-business (B2B) models in other fields 

with demand for the type of fingertip call functionality it can offer.

 

 

 

 


 

 

Our member in this article

 

Description

A smart watch strap that enables users to make phone calls

with their fingertip touched on their ear.

 

 

 

今回の投稿は、本シリーズ「Discover Korea’s Tech(韓国のテックスタートアップを探る)」の第3弾である。

数々の巨大企業が牛耳っていることで有名な韓国経済の中、

自身が持つテクノロジーによって自立した韓国のスタートアップ起業家たちに話を聞いていく予定だ。

数ヶ月に渡って彼らを追うこの企画を楽しみにしてほしい。

@technodechina からシリーズ最新のストーリーをチェックできる。

 

ウェアラブルデバイスはこれまで散々注目を集めてきたが、

スマートウォッチや IoT ウェアラブルは今年スランプに陥っている。

私たちは、ウェアラブルデバイスは必ずしも必要なものではないのかもしれない、

という結論に至ったわけだ。

では、スマートベルトはどうだろう? 食習慣をトラッキングする健康ベルト「WELT」が、

ベルトをスマート化しようというファッションブランドの注目を集めている。

 

中国は肥満人口がもっとも多い。肥満の人をターゲットに、

同社は中国の小売業者向けに製品をリリースする予定だ。

 

WELT の CEO、Sean G. Kang(강성지)博士は言う。

 

"市場には Fitbit、Misfit、Miband といったウェアラブルデバイスが出回っています。

実は、ウェアラブルデバイスを身につけるというのはそれほど心地いいものではありません。

ビジネスマンは常にベルトをつけています。

それでベルトを思いついたのです。チームを編成し、スマートベルトの開発に取りかかりました。"

 

WELT はベルトのバックル裏に隠されており、

2つのセンサーを備えている。1つのセンサーはウェスト周りのサイズを計測し、

もう1つのセンサーは歩数を数え、ユーザの着席時間を測る。

計測したデータはペアリングアプリに送られ分析される。

 

"食べ過ぎもモニターできます。

食べ過ぎるとお腹は5cmほどふくらみ、ベルトの穴を1つ緩めなくてはならなくなります。

WELT はベルトの張り具合の変化をトラッキングします。"(Kang 博士)

 

他にも、通勤に出る時間や家に戻る時間、トイレに行く頻度、

トイレで過ごす時間などを記録したり、

ユーザが倒れた時に緊急サービスに連絡したりといった機能もある。

 

WELT のバッテリーは1ヶ月間持続し、

充電は側面に設けられた micro USB ポート経由で可能だ。 

同社は現在、ユーザの毎日および毎月の健康習慣にスコアをつけるアプリを開発中である。

 

今年8月、同社の Wellness Belt の Kickstarter キャンペーンが立ち上げられ、

目標額3万米ドルの2倍の計7万2,964米ドルの資金を集めた。

 

 

WELT の CEO である Kang 博士は以前、ソウルのセブランス病院の医師であった。

同氏は Samsung Electronics の Mobile Communication Health Development 

グループで働いていた時に心拍をトラッキングするセンサーを開発している。

スマートベルトのアイデアを思い付いた同氏は、

従業員が思い付いたアイデアでスタートアップを実現できる Samsung の社内インキュベータ、Creative Lab(C-Lab)内でチームを編成した。

 

"Samsung Creative Lab は2年ほど前に立ち上げられました。1年に約10チームが新たに編成されます。"(Kang 博士)

 

Samsung Creative Lab で11番目のチームとなる WELT は、Samsung Ventures からシード資金を獲得している。

同チームは Samsung の社内コンペに勝ちスピンオフした。

Kang 博士によると、約20チームが Samsung を出て会社を設立したという。

 

"ハードウェアは、例えばある会社がリバースエンジニアリングすれば複製できるかもしれません。

ですが、弊社のセンサー用アルゴリズム、ヘルスデータ、ファッションブランドや病院との提携は複製できません。"(Kang 博士)

 

同社は11月に Indiegogo キャンペーンをローンチ予定だ。

またファッションブランドや病院とも提携しており、12月には消費者向け製品のローンチを目指している。

同社は未来創造科学部傘下にあるの K-ICT Born2Global Center の支援を受けている。

 

WELT の共同設立者:Ken Roh(노혜강)氏,Sean Kang(강성지)氏,Hane Rho(노혜인)氏

 

【via Technode】 @technodechina

 

【原文】

今回の投稿は、本シリーズ「Discover Korea’s Tech(韓国のテックスタートアップを探る)」の第3弾である。

数々の巨大企業が牛耳っていることで有名な韓国経済の中、

自身が持つテクノロジーによって自立した韓国のスタートアップ起業家たちに話を聞いていく予定だ。

数ヶ月に渡って彼らを追うこの企画を楽しみにしてほしい。

@technodechina からシリーズ最新のストーリーをチェックできる。

 

ウェアラブルデバイスはこれまで散々注目を集めてきたが、

スマートウォッチや IoT ウェアラブルは今年スランプに陥っている。

私たちは、ウェアラブルデバイスは必ずしも必要なものではないのかもしれない、

という結論に至ったわけだ。

では、スマートベルトはどうだろう? 食習慣をトラッキングする健康ベルト「WELT」が、

ベルトをスマート化しようというファッションブランドの注目を集めている。

 

中国は肥満人口がもっとも多い。肥満の人をターゲットに、

同社は中国の小売業者向けに製品をリリースする予定だ。

 

WELT の CEO、Sean G. Kang(강성지)博士は言う。

 

"市場には Fitbit、Misfit、Miband といったウェアラブルデバイスが出回っています。

実は、ウェアラブルデバイスを身につけるというのはそれほど心地いいものではありません。

ビジネスマンは常にベルトをつけています。

それでベルトを思いついたのです。チームを編成し、スマートベルトの開発に取りかかりました。"

 

WELT はベルトのバックル裏に隠されており、

2つのセンサーを備えている。1つのセンサーはウェスト周りのサイズを計測し、

もう1つのセンサーは歩数を数え、ユーザの着席時間を測る。

計測したデータはペアリングアプリに送られ分析される。

 

"食べ過ぎもモニターできます。

食べ過ぎるとお腹は5cmほどふくらみ、ベルトの穴を1つ緩めなくてはならなくなります。

WELT はベルトの張り具合の変化をトラッキングします。"(Kang 博士)

 

他にも、通勤に出る時間や家に戻る時間、トイレに行く頻度、

トイレで過ごす時間などを記録したり、

ユーザが倒れた時に緊急サービスに連絡したりといった機能もある。

 

WELT のバッテリーは1ヶ月間持続し、

充電は側面に設けられた micro USB ポート経由で可能だ。 

同社は現在、ユーザの毎日および毎月の健康習慣にスコアをつけるアプリを開発中である。

 

今年8月、同社の Wellness Belt の Kickstarter キャンペーンが立ち上げられ、

目標額3万米ドルの2倍の計7万2,964米ドルの資金を集めた。

 

 

WELT の CEO である Kang 博士は以前、ソウルのセブランス病院の医師であった。

同氏は Samsung Electronics の Mobile Communication Health Development 

グループで働いていた時に心拍をトラッキングするセンサーを開発している。

スマートベルトのアイデアを思い付いた同氏は、

従業員が思い付いたアイデアでスタートアップを実現できる Samsung の社内インキュベータ、Creative Lab(C-Lab)内でチームを編成した。

 

"Samsung Creative Lab は2年ほど前に立ち上げられました。1年に約10チームが新たに編成されます。"(Kang 博士)

 

Samsung Creative Lab で11番目のチームとなる WELT は、Samsung Ventures からシード資金を獲得している。

同チームは Samsung の社内コンペに勝ちスピンオフした。

Kang 博士によると、約20チームが Samsung を出て会社を設立したという。

 

"ハードウェアは、例えばある会社がリバースエンジニアリングすれば複製できるかもしれません。

ですが、弊社のセンサー用アルゴリズム、ヘルスデータ、ファッションブランドや病院との提携は複製できません。"(Kang 博士)

 

同社は11月に Indiegogo キャンペーンをローンチ予定だ。

またファッションブランドや病院とも提携しており、12月には消費者向け製品のローンチを目指している。

同社は未来創造科学部傘下にあるの K-ICT Born2Global Center の支援を受けている。

 

WELT の共同設立者:Ken Roh(노혜강)氏,Sean Kang(강성지)氏,Hane Rho(노혜인)氏

 

【via Technode】 @technodechina

 

【原文】

今回の投稿は、本シリーズ「Discover Korea’s Tech(韓国のテックスタートアップを探る)」の第3弾である。

数々の巨大企業が牛耳っていることで有名な韓国経済の中、

自身が持つテクノロジーによって自立した韓国のスタートアップ起業家たちに話を聞いていく予定だ。

数ヶ月に渡って彼らを追うこの企画を楽しみにしてほしい。

@technodechina からシリーズ最新のストーリーをチェックできる。

 

ウェアラブルデバイスはこれまで散々注目を集めてきたが、

スマートウォッチや IoT ウェアラブルは今年スランプに陥っている。

私たちは、ウェアラブルデバイスは必ずしも必要なものではないのかもしれない、

という結論に至ったわけだ。

では、スマートベルトはどうだろう? 食習慣をトラッキングする健康ベルト「WELT」が、

ベルトをスマート化しようというファッションブランドの注目を集めている。

 

中国は肥満人口がもっとも多い。肥満の人をターゲットに、

同社は中国の小売業者向けに製品をリリースする予定だ。

 

WELT の CEO、Sean G. Kang(강성지)博士は言う。

 

"市場には Fitbit、Misfit、Miband といったウェアラブルデバイスが出回っています。

実は、ウェアラブルデバイスを身につけるというのはそれほど心地いいものではありません。

ビジネスマンは常にベルトをつけています。

それでベルトを思いついたのです。チームを編成し、スマートベルトの開発に取りかかりました。"

 

WELT はベルトのバックル裏に隠されており、

2つのセンサーを備えている。1つのセンサーはウェスト周りのサイズを計測し、

もう1つのセンサーは歩数を数え、ユーザの着席時間を測る。

計測したデータはペアリングアプリに送られ分析される。

 

"食べ過ぎもモニターできます。

食べ過ぎるとお腹は5cmほどふくらみ、ベルトの穴を1つ緩めなくてはならなくなります。

WELT はベルトの張り具合の変化をトラッキングします。"(Kang 博士)

 

他にも、通勤に出る時間や家に戻る時間、トイレに行く頻度、

トイレで過ごす時間などを記録したり、

ユーザが倒れた時に緊急サービスに連絡したりといった機能もある。

 

WELT のバッテリーは1ヶ月間持続し、

充電は側面に設けられた micro USB ポート経由で可能だ。 

同社は現在、ユーザの毎日および毎月の健康習慣にスコアをつけるアプリを開発中である。

 

今年8月、同社の Wellness Belt の Kickstarter キャンペーンが立ち上げられ、

目標額3万米ドルの2倍の計7万2,964米ドルの資金を集めた。

 

 

WELT の CEO である Kang 博士は以前、ソウルのセブランス病院の医師であった。

同氏は Samsung Electronics の Mobile Communication Health Development 

グループで働いていた時に心拍をトラッキングするセンサーを開発している。

スマートベルトのアイデアを思い付いた同氏は、

従業員が思い付いたアイデアでスタートアップを実現できる Samsung の社内インキュベータ、Creative Lab(C-Lab)内でチームを編成した。

 

"Samsung Creative Lab は2年ほど前に立ち上げられました。1年に約10チームが新たに編成されます。"(Kang 博士)

 

Samsung Creative Lab で11番目のチームとなる WELT は、Samsung Ventures からシード資金を獲得している。

同チームは Samsung の社内コンペに勝ちスピンオフした。

Kang 博士によると、約20チームが Samsung を出て会社を設立したという。

 

"ハードウェアは、例えばある会社がリバースエンジニアリングすれば複製できるかもしれません。

ですが、弊社のセンサー用アルゴリズム、ヘルスデータ、ファッションブランドや病院との提携は複製できません。"(Kang 博士)

 

同社は11月に Indiegogo キャンペーンをローンチ予定だ。

またファッションブランドや病院とも提携しており、12月には消費者向け製品のローンチを目指している。

同社は未来創造科学部傘下にあるの K-ICT Born2Global Center の支援を受けている。

 

WELT の共同設立者:Ken Roh(노혜강)氏,Sean Kang(강성지)氏,Hane Rho(노혜인)氏

 

【via Technode】 @technodechina

 

【原文】

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